Canadian cannabis industry gets ‘C’ average in the legalization report card – The GrowthOp

A new report from the Cannabis Council of Canada, which represents some of the country’s largest licensed producers, including Canopy Growth, Tilray, and Cronos Group, has graded the sector’s performance over the first two years of legalization with a ‘C’ average.

Led by president and CEO George Smitherman, the former Minister of Health, the council seeks to be a national voice for producers, focusing on the development, growth, and integrity of the legal industry. The report card was informed by a national survey of 2,000 Canadians.

As part of that focus, the council has released a legalization report card, grading the industry on 10 issues, including cannabis amnesty, medical patient access, and the efforts to combat the illicit market.

Support for cannabis legalization: B+

Public support for legalization has remained robust and consistent, the report says, with the percentage of Canadians who oppose the legal industry dropping modestly year-over-year to 24 per cent.

Keeping cannabis away from children and youth: B+

Citing Statistics Canada, the report states that cannabis use among 15- to 17-year-olds fell by nearly 10 per cent in the first year of legalization. Reducing youth access to cannabis was one of the core planks of the Cannabis Act.

Government leadership: B+

According to the council’s data, more than 40 per cent of Canadians support Canada taking on a larger position globally in promoting the industry. Less than a quarter of respondents expressed opposition to global market outreach.

Justice and law enforcement: B+

Roughly 85 per cent of Canadians have a strong awareness of the
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